Drivers will receive double “I Love Rewards” loyalty points at new locations
OKLAHOMA CITY, Okla., Nov. 15, 2012 – Love’s Travel Stops (Love’s) today announced it opened two new travel stops in Williston, N.D., at Highway 2 and 42nd Street, and in Leary, Texas, at Interstate 30, Exit 213.
Williston sits in the center of the large Bakken oil formation and has seen rapid population growth and development as a result of an oil boom.
“Typically, Love’s are built on interstates with a lot of long-haul traffic,” said Rick Shuffield, director of real estate.
“Williston has some long-haul traffic, but our decision to build there is based on the needs of local haulers, the change in the population base and the huge amount of temporary assignment workers in town,” he said.
Love’s in Williston features a Chester’s Chicken restaurant, 115 truck parking spaces, five showers, bulk DEF and more. The store has catered the product line to the local area, so it is stocked with work boots, work gloves, authorized oil field fire-resistant clothing and more. This location resembles a small grocery store, with larger sizes and quantities of food items, laundry detergent and other household necessities.
Love’s in Leary, Texas, also opened their doors for business today. The location features McDonald’s and Subway restaurants, 100 truck parking spaces, CAT scales, five showers, a game room and other amenities to serve professional drivers.
Both new travel stops have Love’s Truck Tire Care centers located on-site. Love’s Truck Tire Care centers carry an extensive selection of tires and offer a variety of tire maintenance services.
Professional truck drivers will receive double “I Love Rewards” loyalty points on purchases at the new locations through Dec. 15.
About Love’s Travel Stops & Country Stores
Founded in 1964 by Tom Love, Love’s Travel Stops & Country Stores is headquartered in Oklahoma City, Okla., and remains entirely family-owned and operated. With more than 290 locations and 150 Love’s Truck Tire Care centers in 39 states, Love’s approximate growth rate is 20 stores per year. Love’s is currently ranked No. 7 on Forbes Magazine’s annual listing of America’s Largest Private Companies. To learn more, go to www.loves.com, Facebook (www.facebook.com/lovestravelstops), or follow @LovesTravelStop on Twitter.