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Soft drink giant to sell off 230 truck refrigerated fleet


Atlanta, Georgia-headquartered Coca-Cola is looking to dump a refrigerated fleet that was used to distribute a line of juice and smoothie products.

Coca-Cola is getting rid of their Odwalla brand of juice and, consequently, will also seek to sell off the 230 truck fleet that delivered the drinks by the end of July, according to reporting from the Wall Street Journal.

Other Coca-Cola products like Fairlife and Simply were also delivered by the refrigerated fleet, but the company plans to move distribution to other companies.

The move is expected to eliminate about 300 total jobs.

Coca-Cola acquired Odwalla in 2011 but could never figure out how to make the brand profitable.


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