An iconic beer brand is giving away free brews and a vintage car as part of a “Smokey & the Bandit” themed promotion.
Starting on Friday, June 11, Coors Banquet is sending fans on a virtual scavenger hunt with a pretty epic prize.
“Coors Banquet is hiding the keys to the manual-transmission black ‘[Pontiac Fire]Bird in a secret location in Colorado, and on June 11, it will provide five clues that, once answered, will direct them to another location with another clue, the last of which is where the keys are hidden. The first person to find the keys will win the car and free Coors Banquet for a year,” the company said in a news release.
The contest expires after 72 hours.
You can click here to register.
Coors Banquet is also hosting a social-only trivia contest on the company Instagram page. Five participants who correctly answer trivia questions in the comment section will win free beer for a year.
Coors Banquet also shared several “Bandit” themed promo videos voiced by actor Sam Elliott to generate excitement for the giveaways.