Louisiana trucking company deploys pink trucks to battle breast cancer

A Louisiana-based trucking company is honoring October as Breast Cancer Awareness Month with pink semi trucks and a plan to raise money for the cause.

This month, John N John Trucking debuted their new fleet of head-turning pink tractors as part of the company’s “Awareness Always” campaign to raise funds for the National Breast Cancer Foundation, Inc.

As part of the “Awareness Always” effort, two company drivers will be turning their miles logged into lifesaving dollars for fighting breast cancer. John N John has pledged to donate five cents for every mile driven throughout the month of October to the National Breast Cancer Foundation. The collected funds will help the organization provide research and screening services to battle breast cancer.

You can click here to find out more about the “Awareness Always” mission.